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Josef Ackermann on Switzerland and Europe

  • April 10, 2014

Why aren’t people inspJosef Ackermannired by the European idea anymore? The reason is that Europe, over the past several years, has become reduced to economic issues. That may satisfy people, but it won’t inspire them.

The European Union must find ways to remedy this and spark new enthusiasm among its citizens. People need to be convinced that it isn’t just their economic future that depends on a strong and united Europe, but also their political and cultural independence and, ultimately, their freedom. In tomorrow’s world, Europe will only have an important say if it is united.

Switzerland will also have to reconsider its own role. Over the next few years, it will have to redefine its relationship with the EU and the world. We cannot afford to give in to the temptation of believing ourselves to be self-sufficient. In today’s world, that would be a dangerous illusion. The Swiss success modell is based on a globally linked economy that carries our achievements out into the world. If we do not want to endanger that model, those forces that believe in a liberal, cosmopolitan Switzerland must have the courage of their conviction now.

Josef Ackermann

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„If the EU is to retain its power to act, it needs to become more determined and more purposeful, because many European companies cannot wait for government guidance. Pioneers will have to get out there in front and make bold, pro-active decisions.“

Dr. Tom Enders
former CEO Airbus SE

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